Matt Cooper

Premium

Halifax, Canada

20 Years Experience in Product Development and Digital Marketing. 500 Startups Alumni.
Matt's Skills
Customer Research
Software Product Management
B2B
SaaS
Analytics
Account Management
Advertising
Branding & Identity
Change Management
Business Strategy
Business Analysis
Business Intelligence
Strategy
User Experience
Fundraising
Operations
Business Development
Product Management
Growth
Marketing
Background

Startup Experience

Founded 2+ startups

Age Group

36-55

About Matt

I've been developing and marketing products for over 20 years. I'm currently the Director of Product for QRA, a startup based out of Halifax Nova Scotia using NLP and AI to automate the quality analysis of written requirements for engineers building complex cyber physical systems.

I was the Chief Product Officer and Co-Founder of Swept where I led the development and marketing of a B2B SaaS product used by more than twenty thousand users across 8 countries. I hold certifications in Google Adwords, Google Analytics, Hubspot Inbound Marketing and Pragmatic Product Management. I'm an alumni of 500 Startups (Cohort 21). My experience leverages a combination of qualitative and qualitative customer research to help product teams uncover and focus on building solutions for customers' biggest unmet needs.

Quote

Your theory is wrong, the goal is to find out how wrong you are, fast! - Me

Certification

Google Adwords Professional

Google

Google Analytics Professional

Google

Hubspot Inbound Certified

Hubspot

Pragmatic Product Management

Pragmatic Institute

Accelerator/Incubator

500 Startups

2018

Propel ICT

2017