Akash, I went to "Conectree Edutech", because that's what your FD profile says. You might want to update it then.
As for "Funflee", I actually found the concept interesting, so much so that I signed up and tried to post a story to the current contest, despite its vague definition and complete lack of examples. Unfortunately, the posting failed. Possibly because I refused to authorize automatic posting to FB (I never authorize this without a very good reason), but that shouldn't prevent me from posting to the contest itself, right? Or at least it should inform me that such authorization is necessary and explain why.
Anyway, the landing page was effective - like I said, it did convince me to participate, although there is still some room for improvement. The site itself, however, provided an inferior user experience. Too much content, most of which is irrelevant, confusing UI, a full blown instruction manual (for pigs sake!)... I couldn't read the instructions - too much text, and the letters are too small even on a desktop (I shudder to think what it looks like on a mobile device). It took me a noticeable effort to find out what to do after closing the manual... Well, I could go on like this for a while, but to me it's already clear that design is the first thing that needs changing. It must be simpler ("more than 6 ways to post" definitely has to go - too complicated and I couldn't understand why you need more than one) You should also hire a good copywriter to fix the grammar mistakes throughout the site (at the least). And the technical glitches, of course.
Then, and only then, we can start talking about marketing strategies. As a user, I believe any marketing effort would be a waste at this point.