Business Development · Enterprise software

I lunched a web application business management, but still don't have clients, what can i do?

Ali Bouslama CEO & Founder at Kiwi Softwares

October 2nd, 2019

it's a web application for enterprises thar allow them to manage employees, clients, providers, bills...

Shubham Jain Business development

October 3rd, 2019

In order to get more clients, might be there will be some issues in the app.

Brendan LaCorte Sales and Marketing founder working on a startup now looking for an experienced web developer.

October 3rd, 2019

Have you brought this to any clients? What are they saying to you? I would agree these conversations should have happened before you made your product and maybe they have. Generally, you want buy in from customers before you spend any money on development. Listen to the customers they'll tell you what they want and how they want it.

Ali Bouslama CEO & Founder at Kiwi Softwares

October 3rd, 2019


Paul Garcia marketing exec & business advisor

October 3rd, 2019

This is a common situation. The reason companies end up in this situation is that they did not start with the right tasks. The correct order of tasks in launching a new business is to start with your marketing strategy. Then you validate your marketing strategy. Then you test each one of your assumptions individually. Then you validate your product/market fit. All of these things come BEFORE developing your product because they inform you which direction to take development, prove you have an audience, that you can reach that audience, and that the audience is willing to spend money on very specific things under the circumstances you tested.

Yes, it is likely you will end up re-working your app, I'm sorry to say. But waste not a single minute more on your software, and go back to the starting step that should have come first and build out your marketing strategy and do all the validation steps.

You may have a clever idea, even address some expressed need, but people don't change what they're doing today for a 20% difference. The new option typically must be at least 50% different to persuade them to consider a new path. It sounds like your web app may be another "me too" software package competing against heavily entrenched CRM and backoffice software packages that have captured most of the market.


October 4th, 2019

I would suggest taking advice from people in the industry, it will take some time to grow Now that you have in this case a prod now you need to show it for people and see what they say and get as much feedback as possible and fix the issues.

I would do the following:

1. Get some export help/advice Maybe a co-Founder? Or an advisory? This is very important for a startup

2. Beta test the software to potential user (friends, network,)

3. Research a lot

Good luck!

Brendan LaCorte Sales and Marketing founder working on a startup now looking for an experienced web developer.

October 5th, 2019

What have you tried to do to sell the application. What is working and what isn’t working?

What channels are you selling in and where?

Agassi Nakhapetian

October 10th, 2019

Are you offering it for free to small clients who desperately need a solution? Thats your way in. If you cant find anyone who needs your solution, and is unwilling to use it free of charge-hmmm, you have a problem

Ali Bouslama CEO & Founder at Kiwi Softwares

Last updated on October 4th, 2019

I am looking for solution guys, ok it should be happened before i made it, i understand that, now the fact is that i made it, and i want to expand it, not locally but throught all the world