Thank you so much for this, really. I'm hearing, sensibly, to validate the concept by identifying what customers would pay for. In this case, we are already doing work for enterprise clients and see that they are indeed paying for this, but I personally have yet to jump out of employee-dom to business owner.
(Btw, by 'product', I just meant the team, capabilities, and depth of experience.)
Someone privately asked about what the product is and the tech we use.
We work in the drupal framework (and love it), which is still somewhat young, but it's acceptance has been growing pretty quickly.
We're currently doing a combination of:
- platform dev, platform features, multisite, dev process management
- and, custom site builds (mostly just heavy-lifting projects, sometimes, end-to-end)
Click and Build
We have a client for whom, we manage a multisite platform of 400 or so music artist websites, for example. In this case we built an installer that creates the music site in about 10 minutes and is then customizable via admin ui pages. Client sites are charged by build, plus maintenance.
In essence though, the product is really the ability to build custom, platform site-installers.
Another example, publishing firms who maintain multiple website properties, but need to run on a common core application. When a company policy change occurs, for example, the admin workflow on a site may need to change platform wide, and this is the way to handle the volume and complexity.